My friend just asked me to “define vertical blog” because she doesn’t “know what that is.” In short, a vertical blog is generally niche in its focus, limiting it daily coverage to one industry topic. Fashion, sports, gadgets, gossip, autos, tech, and politcs are examples of popular vertical blogs. Some very influential vertical blogs, such as Jeff Jarvis’ BuzzMachine, are madatory reading by industry influencers within the vertical but are unknown outside the fold. Vertical blogs showcase expertise and insight and are an excellent way for build personal and professional brand equity. Read more…
No Comments » Posted on May 27th, 2007 by Chris Abraham
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