Buying TV Ad Time Through Google

by Phillip Rhoades on March 21, 2010 · 2 comments

Google has brought the ability to purchase ad time on network television to the everyman and everywoman. SlateV gave it a test drive.

Google made this wonderful little introduction video:

And a little place called ShoppersChoice.com uses it:

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{ 2 comments… read them below or add one }

1 Ashwani 03.22.10 at 12:28 pm

This sounds interesting. What do you think, will this move by Google will be welcomed by the media planners?

2 Phillip Rhoades 03.23.10 at 2:46 am

I can’t see it being rejected. After all, being able to manage web campaigns and television campaigns from one interface can only be a boon.

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