The Media Crisis Model Is Changing

Morgan McLintic has made a great video about the seven ways social media changes crisis management

McLintic makes these particular points in more detail in the video:

1. Crises happen more often
2. Crises are faster breaking
3. The issues reach more people
4. Visibility of crises are increased: staff, clients, and more see it all
5. Permanance: record of the crisis exists forever
6. More measurable results are available
7. More Dialogue: you can talk to the person/people creating the crisis
8. Duration of crises are greatly decreased

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