Why Everyone Should Join Twitter

by Chris Abraham on April 12, 2009

Sometimes it is hard for me to even explain to my CEO, the Twitter-lame @markharrison why he should Twitter.  It isn’t always the easiest thing for me to convey outside of digital PR and brand promotion.  I am always looking around for people who explain the why of social media and the why of Twitter in a brilliant way. And, lucky me, Why the Average Person Should be on Twitter:

  • Basically, no matter what your interests are, there are people on Twitter talking about it.
  • You probably know at least one person on Twitter, you can be updated on his or her thoughts (I’m  BostonKate feel free to follow me!)
  • You can stay up to date with your industry. No matter what your profession, there are people on Twitter talking about it. I follow other PR professionals to see what they are talking about and end up reading blogs/articles that I normally wouldn’t see.
  • Sports fans are on Twitter, and you can enjoy constant updates about your favorite teams. BC Eagles have updates via Twitter, as do the Red Sox, Celtics and Patriots.
  • You can ask for advice once you have a network. I recently asked where I can find cheap flights and got at least six responses.
  • Your hometown is on it. Anything Boston is on Twitter, deals on restaurants, news, events, even Boston PD.
  • Twitter is somewhat anonymous and unlike Facebook, not every single person you know in real life is reading your Tweets.
  • Any magazine/website/publication is probably is on Twitter by now. If you want your all your news in one spot, Twitter can help to have that happen.
  • Your mobile device is already set up to Twitter because the format is almost identical to text messages.
  • You can follow celebrities, Mariah Carey, Britney Spears, Ashton Kutcher, just to name a few…
  • There are some great shopping deals (clothes, shoes, accessories) on Twitter.
  • Organizations that you belong to or are interested in are on Twitter. I found my sorority.

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