Comments on: Too Many Experts and Not Enough Expertise http://marketingconversation.com/2009/04/12/too-many-experts-and-not-enough-expertise/ Digital PR and Social Media Marketing Fri, 18 May 2012 23:54:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: dominique http://marketingconversation.com/2009/04/12/too-many-experts-and-not-enough-expertise/comment-page-1/#comment-4960 dominique Mon, 13 Apr 2009 09:05:19 +0000 http://marketingconversation.com/?p=3375#comment-4960 Fully agree. What I believe so is that the field of SEO in changing as the social web is "eating" the regular web piece by piece and this is opening the door to people with different expertise coming to the SEO/Online reputation field. My belief is that whereas people use to optimize sites and Clients properties, they have to move towards optimizing their entire eco-system which is a very different ball park. Example: how to make it so that "firendly relevant bloggers" make it to the top of the result list on "my keywords" and how to influence those that make it to the top of the result list to become friendly. It's kind of a similar move to what we see in the online advertising space. best Fully agree.

What I believe so is that the field of SEO in changing as the social web is “eating” the regular web piece by piece and this is opening the door to people with different expertise coming to the SEO/Online reputation field.

My belief is that whereas people use to optimize sites and Clients properties, they have to move towards optimizing their entire eco-system which is a very different ball park.

Example: how to make it so that “firendly relevant bloggers” make it to the top of the result list on “my keywords” and how to influence those that make it to the top of the result list to become friendly.

It’s kind of a similar move to what we see in the online advertising space.

best

]]>