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I manage a LocateADoc.com profile for a doctor friend of mine. As a result, I receive their newsletter, etc. Today, I received an interesting email newsletter with the titillating title, 3 Tips to Keep Patients Coming In, Despite The Economy. So, with no further ado, here are the three tips — and they’re as good for all of us in the PR, Marketing, Social Media, and Consulting world as well:

  1. Maintain or Increase Your Marketing Investment. View marketing as an investment, not an expense. Savvy marketers know that now is the time their competitors pull out, so stay at it - there are deals to be had.
  2. Generate More Business Through the Internet. Hands down the most cost effective way to promote your practice. Drive more traffic to your website with pay-per-click marketing, or add your practice to a free online physician directory, such as LocateADoc.com.
  3. Update Your Approach to Lead Generation. Now is the time to generate more productivity from your limited marketing budget. LocateADoc.com will send you pre-qualified patient leads emailed to you, with an excellent and measurable return on investment (ROI).
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