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Loading ...Simon Owens has an excellent post over at Bloggasm, The Politics of Digg. He gives an indepth analysis of how top “Diggers” use and/or game Digg to get high rankings. It involves a helluva lot. Relationship building. Timing. Persistance. Free time.
It’s very much now a quid-pro-quo environment. It’s people developing relationships over time to help one another’s Diggs. While that may be obvious, the point is that for the top people on Digg, it has become IMPERATIVE for long term success.
One of the people Simon interviewed said, regarding the concept of how important great content is, ““While you need to first find an interesting article, Digg gives you that power to sell it. If you don’t have the power to sell it, then it’s not going to make it to the front page.”
This frankly ruins it for me. Meaning that the initial idealism behind it is no longer warranted. But that idealism was misplaced in the first place.
The content that’s pushed to the top on Digg HAS to carry some weight. It can be gamed and it may not be fully genuine. But you can’t fake it for too long.
That’s how it become tactical. Know when to strike. Know when to participate. Know when to hold back. I would imagine it becomes an art. And art because you’re dealing with the emotions of others who may or may not want to respond.
This takes talent. Just it does pitching a reporter, speaking to an audience, and writing an ad.
Filed under: Abraham Harrison LLC
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