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Be Generous When Engaging Bloggers

Filed under: Abraham Harrison, Abraham Harrison LLC, Abraham Harrison Staff, Activating Bloggers, Ad Budgets, Advertising, Andy Sernovitz, Asset Distribution, Blog Messaging, Blog Strategy, Blogger Engagement, Blogger Influence, Blogger Outreach, Blogger Relations, Blogger Response, Brand Advocacy, Brand Ambassador, Brand Promotion, Branding, Branding Online, Consumer Generated Media, Conversation Marketing, Crisis Management, Direct Marketing, I Will Not Be Broken, Influencer Identification, Influencers, Influencial Bloggers, Internet Strategy, Jerry White, Marketing Conversation, New Marketing, Online Advertising, Online Advocacy, Online Avertising, Online Brand Promotion, Online Branding, Online Communications, Online Conversation, Online Influence, Online Marketing, Online Messaging, Online Outreach, Online Public Relations, Promotional Strategy, Public Relations

Andy Sernovitz’s blog’s name says it all, and definitely reflects my response to reading this: Damn, I Wish I’d Thought of That!, especially in his post Instant Word of Mouth for Restaurants. From our experience doing blogger outreach and blogger gift-giving, this is on-the-money advice you should all consider (Via Chris Abraham — Because the Medium is the Message):

Read more…

No Comments » Posted on June 3rd, 2008 by Chris Abraham


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