Posted on March 13th, 2008 by Jonathan Trenn
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Yesterday, I was on Steve Rubel’s Micro Persuasion and saw the above. I like the idea. But I’m not sure what the long term implications are. But both American Express and the agency are sticking their necks out.
My feedback? It’s a decent, but not spectacular ad.
What’s your feedback?
Filed under: Abraham Harrison LLC, Ad Budgets, Ad Buys, Ad Sales, Blowback
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