Posted on February 5th, 2008 by Jonathan Trenn
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Loading ...Check out this excellent post by Geoff Livingston regarding GM’s vision and strategy on how they’re using social media. In The Word of Mouth is Driving Others, it shows that GM “gets it” by engaging automotive enthusiasts while understanding their own presence remains important. It’s crossposted on Jason Fall’s Social Media Explorer
Filed under: Blog Messaging, Blog Policies, Blog Strategy, Blogger Effect, Blogger Engagement, Blogger Influence, Blogger Outreach, Blogger Relations, Blogger Response, Blogging, Blogosphere, Brand Advocacy, Brand Ambassador, Brand Promotion, Brand Reputation, Branding Online, Buzz Marketing, Social Meda, Social Media News Release, Social Media Press Release
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