Filed under: Brand, Brand Advocacy, Brand Ambassador, Brand Intelligence, Brand Promotion, Brand Protection, Brand Reputation, Branding, Branding Online, CRM, Corporate Responsibility, Customer Service, Customer Supprt
Don Frischmann of Rubicon Consulting wrote this great article for AdAge. A great read.
Nothing is Insignificant When It Comes to Brand Fulfillment
No Comments » Posted on January 23rd, 2008 by Jonathan Trenn