Comments on: Mercedes-Benz Botched Its New 2008 C-Class Ad Big Time

By: zman

zman — Wed, 31 Oct 2007 02:38:31 +0000

I think that commercial is the sweetest commercial ever but do you have the whole thing??

By: Green

Green — Wed, 26 Sep 2007 02:31:25 +0000

I have the video for the similar commercial at this url http://www.commerciallygreen.com/2007/09/25/mercedes-benz-2008-c-class-200-pound-men-on-doors/. Feel free to embed it if you want.

By: Chris Abraham - Because the Medium is the Message

Chris Abraham - Because the Medium is the Message — Sun, 23 Sep 2007 04:56:04 +0000

2008 Mercedes C-Class Designed for Aggressive Driving

I don’t have the video yet, but the new Mercedes-Benz commercial for the new C-Class has the following anti-social gaff, “Why did we engineer suspension that automatically tightens for aggressive driving?” Isn’t aggressive driving a criminal offens…

By: Taylor Donlan

Taylor Donlan — Wed, 19 Sep 2007 19:10:23 +0000

I think we’re grasping at semantic straws here. I’m pretty sure I could drive “aggressively” on a stretch of highway completely devoid of other traffic. Actually, I am pretty sure I have.

On a sidenote, I’d love to get my hands on an ’08 C63 – and I wouldn’t test the “door hinges that can support a 200lb man.”

By: Jonathan Trenn

Jonathan Trenn — Wed, 19 Sep 2007 15:34:12 +0000

Yeah, but it sounds like what most of us (at least us guys) want to be.

By: Abraham Harrison

Abraham Harrison — Wed, 19 Sep 2007 15:31:19 +0000

Sounds like me. Egad.

By: Jonathan Trenn

Jonathan Trenn — Wed, 19 Sep 2007 13:45:58 +0000

This is pretty stupid. “Aggressive” inherently connotes a relationship. In this case with other drivers.

I think it appeals to selfishness. Sort of to (probably) a guy who is somewhat successful and knows it…and doesn’t want to deal with the hassles (in this case traffic) that we all have to deal with in life. And they’re positioning the car as something that makes him ‘above’ others (because he can afford it).