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When I met Steve Rubel, I was pretty sure he was always a geek because Steve Rubel looks like a total geek; however, Peter Shankman clued me in that Rubel is a new convert to being a geek and is certainly not a total geek.
Dear Steve: So wait… I was right?
Dear Steve:
Back in 2000 or so, you told me that you couldn’t “handle” the kind of PR I was doing, because we “thought differently” and “worked in different ways.” I remember one quote from you - “Calling yourself the Geek Factory? Is that really what clients want to see? You and I are just so different.”
You emphasized “so” with a disdain in your voice akin to you being a female from West Beverly High, and me being a 600 calorie Frappucino.
So imagine my shock when I see this column this morning in Ad Age - one that you wrote - “As Technology Develops, So Does Role of “Geek Marketers“”
Huh.
Well I’ll be.
Don’t suppose you feel like apologizing to me… I mean, it’s only seven years later…
You can so just put it in an email.
Smooches,
-Peter
Filed under: Edelman, Geeing, Geek, Steve Rubel, Technology, Technology Strategy, Total Geek
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