Filed under: Conversation Marketing, Online Brand Promotion, Online Branding, Online Reputation, Online Reputation Management, Viral Advertising, Viral Marketing, Word-of-Mouth, Word-of-Mouth Marketing, YouTube

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For those of you who aren’t familiar, Marié Digby is a YouTube star along the lines of Tay Zonday. Essentially a seemingly “undiscovered talent” that just sits in their living room or makeshift studio and shyly puts themselves out there for the YouTube audience. In the case of Marié, it seems talent was the selling point - in the case of Zonday, it was simply ridiculous (give Chocolate Rain a listen…) And we, as the YouTube audience, love to come across something novel, funny, or what we truly believe to be an undiscovered talent.

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11 Comments » Posted on September 6th, 2007 by Taylor Donlan

Filed under: Abraham Harrison, Abraham Harrison LLC, Abraham Harrison Staff, Blogger Outreach, Blogger Relations, Blogging

I came across an article in the Sunday New York Times called, “The Author Will Take Q.’s Now” by Kara Jesella. The article is about how authors - mostly small time authors - are turning increasingly to the world of blogs to help market and promote their upcoming books:

“The blog book tour, in which an author pops up on a series of blogs, usually over days or weeks, variously writing guest posts, answering questions from the host or sitting for a podcast, a video interview or a live chat. The blogs’ readers may comment and leave more questions. Ideally, they follow links to the author’s Web site and to an online retailer like Amazon […] made virtual stops at blogs related to the experiences she chronicles in her book — looking for love, learning to cook. At Books and Beliefs, she answered questions about how Jewish groups can create more opportunities for Jewish singles (throw parties); on Baking and Books, she was asked about her favorite comfort food (fried chicken).”

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No Comments » Posted on September 6th, 2007 by Saul Wainwright


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