Web Accessibility for People is Good for SEO Too

by Abraham Harrison on August 21, 2007 · 1 comment

If you want to know how to design a website, think Web Accessibility for People. Google “looks” at sites much the same way people do. Here are some useful tips that will also really make Google love you, too:

Quick Tips to Make Accessible Web Sites

  1. Images & animations: Use the alt attribute to describe the function of each visual.
  2. Image maps. Use the client-side map and text for hotspots.
  3. Multimedia. Provide captioning and transcripts of audio, and descriptions of video.
  4. Hypertext links. Use text that makes sense when read out of context. For example, avoid “click here.”
  5. Page organization. Use headings, lists, and consistent structure. Use CSS for layout and style where possible.
  6. Graphs & charts. Summarize or use the longdesc attribute.
  7. Scripts, applets, & plug-ins. Provide alternative content in case active features are inaccessible or unsupported.
  8. Frames. Use the noframes element and meaningful titles.
  9. Tables. Make line-by-line reading sensible. Summarize.
  10. Check your work. Validate. Use tools, checklist, and guidelines at http://www.w3.org/TR/WCAG

{ 1 comment }

1 Saul 08.21.07 at 5:22 am

Okay, that was a little overwhelming for a dude like me that knows nothing about web design or computer programing….
I had no idea that there were so many layers to a site and to getting the information out there. Now I know why people that know this stuff get paid so well.

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