(No Ratings Yet)
Loading ...Facebook Apps are lowest-common-denominator. They’re generally not smart at all, but they are fun. They are what we want, not what we need. When you consider building one, think about the “getting to know you” games you played at summer camp or play at corporate OD bonding sessions… that’ll get you started.
“Bitten by a zombie lately? Had a plate of spaghetti thrown at you? Figured out your porn-star name? No? Then you obviously haven’t been one of the 30 million Facebook users who’ve downloaded 80 million such applications on the social-networking Web site since May.”
“As frivolous as these software functions appear, they’ve become a cornerstone of the Internet firm’s success and have attracted huge buzz — and not just among the geeks of Silicon Valley. Last week, Barry Diller’s Expedia, the $8 billion online travel agency, paid $3 million to acquire one of them. “Where I’ve Been,” developed by a Facebook denizen, allows users to display a map detailing all the places they’ve visited.”
Folks who launch serious apps — apps that try to get our money, our feedback, or our sympathy, has better be flirty and playful as well. The only worse thing than not producing a Facebook App for your product or service is producing one that is earnest, serious, and a downer. Lameness or intentional guilt-flinging is not accepted.
Filed under: Facebook, Facebook Apps, Viral Marketing
Loading ...
Leave a Reply