Daily Archives: 05/08/2007

What's in a Name?

Obviously quite a bit if “sex.com” can sell for 12 million dollars, according to Monte Cahn of Moniker.com as revealed in Hot Property–Web Domain Names and article released on CNN.com. Names such as “megayachts.com”, “stocks.com”, and “blogging.com” demand high prices at auctions ranging anywhere from 8 to 150 thousand dollars. But are these people who are paying the price of a small condo for a bit of online real estate really getting the bang that they want for their buck?

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No Comments Allowed – Mackey scandal continues?

I was scanning the news/blogosphere looking for an update on the John Mackey situation and all I was able to come across was a short note from John himself explaining that there would be a temporary hold on his blog. It seems that Whole Foods will be running its own investigation of the incidents in question. There was also a lovely, albeit brief apology.

Has anyone else found any other news on this?

Discovery Buys Treehugger for $15 Million!

TechMeme, PaidContent, and Discovery News announced that Discovery bought Treehugger, “Discovery Communications has bought out the popular green-lifestyle and news site Treehugger. Terms were not disclosed, but our sources say that piece is around $15 million, and that includes performance based earnout as well.” And you thought that blogs were a stupid waste of time. And you thought that dirty hippies were always poor. Ha and double-ha! Via Marketing Conversation

Time Adds Social Networks to its Weeklies

Social Networks are being rolled out in support of Time’s weekly magazine sites, according to Time, Inc., according to Media Week: “Time Inc. will roll out online social networking to some of its weekly magazine sites by the end of this year or early ’08, following Sports Illustrated’s success in that area, said John Squires, executive vp, Time Inc.” Considering the language, it sounds to me more like they’re adding message boards and other virtual online community hooks, now lumped into the concept of a Social Network in much the same way that “blog” once encompasses Groups, Forums, Message Boards, and Online Communities. We’ll see, over time, what these Time, Inc., Social Networks look like. I am curious. Via Marketing Conversation

Hugg 2.0 by Treehugger Re-Launched Today

Via email and on the Hugg site, “And surprise! We’ve changed Hugg. In response to some pressing technical issues, the Hugg 2.0 roll-out is happening a bit sooner than we’d initially scheduled it, so let us know if you’re seeing any teething trouble. Over the next few hours, the existing user accounts will be imported into the system, and if you already have a Hugg account, you should be receiving email about the change. If you no longer have the email address you used to register, let us know. Via Marketing Conversation

APML is Attention Profiling Mark-up Language

You may have already heard of an OPML file. OPML stands for Outline Processor Markup Language, and XML format for outlines, and has evolved into be the format for storing, sharing, exporting, and importing RSS feed subscriptions. Most RSS readers support OPML files. That’s all cool. What you have probably never heard of yet is the APML file. APML stands for Attention Profiling Mark-up Language and is “an OPML file for attention data.” Via Marketing Conversation

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RSS Enablement for Enterprise

Here’s a quick primer for a piece of the Enterprise 2.0 puzzle that had eluded me: most stuff in an Enterprise isn’t aggregation-ready. Just about everything – notes, docs, spreadsheets, IMs, email, PDFs, databases, files, and archives – don’t have RSS feeds. So, you’re generally shit-out-of-luck if you want turn your Enterprise 1.0 to Enterprise 2.0 and deploy cool tool like Particls, NewsGator, or Attensa. What do you need? Well, you need RSS Enablement. Network Computing has a great description of what RSS Enablement is all about. Via Marketing Conversation

Attention Profiling Mark-up Language

You may have already heard of an OPML file. OPML stands for Outline Processor Markup Language, and XML format for outlines, and has evolved into be the format for storing, sharing, exporting, and importing RSS feed subscriptions. Most RSS readers support OPML files. That’s all cool. What you have probably never heard of yet is the APML file. APML stands for Attention Profiling Mark-up Language and is “an OPML file for attention data.”

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