TechMeme, PaidContent, and Discovery News just announced that Discovery bought Treehugger, “Discovery Communications has bought out the popular green-lifestyle and news site Treehugger. Terms were not disclosed, but our sources say that piece is around $15 million, and that includes performance based earnout as well.” And you thought that blogs were a stupid waste of time. And you thought that dirty hippies were always poor. Ha and double-ha!
1 Comment » Posted on August 1st, 2007 by Abraham Harrison
The other day Chris Abraham asked, via a comment on a previous post:
Are “transparency” and “full disclosure” the same, similar, or different? Are they peas-in-a-pod or can they be mutually-exclusive? Can you have transparency without disclosure? Can you have full-disclosure without transparency? Is full-disclosure a child of transparency?
These are good questions. It got me to thinking about what they are meant to be about. As an industry, we seem to have come to the conclusion that these are all important, that they are vital for the future success of marketing and PR. But sometimes key concepts such as transparency and full-disclosure become overused and get turned into buzzwords.
From where I sit, transparency and full disclosure are different.
Read more…
1 Comment » Posted on August 1st, 2007 by Jonathan Trenn
So, when organized crime, gambling, and prostitution are removed from Second Life, will there be anything left? Patry’s over, Second Lifers. Wilderness turns into cul-de-sac muy rapido these days. No more wild west Second Life any more. Know when to walk away and know when to run.
“Gambling, along with virtual sex, has been one of the popular pastimes in the virtual world. British Second Life user Anthony Smith told Information Week, a technology trade magazine, that he spent 1 million “Linden dollars” — about $3,800 in real currency — building his virtual casino.” Via the Washington Post.
I guess if you want to get your freak on, you still must crowd into the cabin of a jet and head out to sin city, Las Vegas, to get your freak on. Sorry, Second Lifers.
No Comments » Posted on August 1st, 2007 by Abraham Harrison
I have been exploring Attention Data and attention technologies and found myself quoted on the Attensa Blog:
A great attention driven reader should make you feel like you need a tinfoil hat to protect you from its accurate mind reading powers. (Thank you Chris for perfect mental image).
And, happily, Marketing Conversation was linked to and mentioned, as well:
There has been a lot of buzz about a new breed of Attention based readers lately. Chris Abraham writes about Particls on Marketing Conversations and Jack Vinson writes about AideRSS here.
2 Comments » Posted on August 1st, 2007 by Abraham Harrison
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