Comments on: Blogger Marketing http://marketingconversation.com/2007/07/28/blogger-marketing/ Digital PR and Social Media Marketing Fri, 18 May 2012 23:54:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: dsevilla http://marketingconversation.com/2007/07/28/blogger-marketing/comment-page-1/#comment-585 dsevilla Mon, 30 Jul 2007 10:45:09 +0000 http://marketingconversation.com/2007/07/28/blogger-marketing/#comment-585 My question was more in the senes of promoting something that the blogger doesn't necessarily have an interest in but they are deceiving people into thinking they do. I meant this more in regards to promoting products with a specific examplein mind that I should have taken the time to explain. I was cruising through health blogs and bumped into about five in a row promoting the same "organic" cosmetic line on the same day. Coincidence? Doubt it. When I inquired about said cosmetic line the friendly blogger did not necessarily try to push the line either, saying the best thing would be to stick with the tried and trusted cosmetics of my past. It so hard to decide where the line must be drawn. I just thought I should better explain what I was getting at. Especially since I love to argue (sometimes overly passionately) about topics that may not have ever interested me as well. Nothing wrong with a little debate to exercise the brain. My question was more in the senes of promoting something that the blogger doesn’t necessarily have an interest in but they are deceiving people into thinking they do. I meant this more in regards to promoting products with a specific examplein mind that I should have taken the time to explain. I was cruising through health blogs and bumped into about five in a row promoting the same “organic” cosmetic line on the same day. Coincidence? Doubt it. When I inquired about said cosmetic line the friendly blogger did not necessarily try to push the line either, saying the best thing would be to stick with the tried and trusted cosmetics of my past.

It so hard to decide where the line must be drawn. I just thought I should better explain what I was getting at. Especially since I love to argue (sometimes overly passionately) about topics that may not have ever interested me as well. Nothing wrong with a little debate to exercise the brain.

]]> By: Saul http://marketingconversation.com/2007/07/28/blogger-marketing/comment-page-1/#comment-583 Saul Mon, 30 Jul 2007 01:00:38 +0000 http://marketingconversation.com/2007/07/28/blogger-marketing/#comment-583 Let me see if I understand you correctly - you are saying that if I talk about a subject in the positive sense that I am not really that interested in I am being unethical? If that is what you mean then I will have to disagree. I will passionately argue about a topic that a) I may never have any interest in again beyond the current discussion b) I will argue a point of view that I may not necessarily agree with but feel it is appropriate to argue just for the sake of giving a counter argument. However, I do think you raise an interesting point and I think it is something that I struggle with in all my endevours. Not because of my ethics concerning anyone else. But, because of my ethics concerning myself. If you work for a company that you doin't necessarily like but you contribute to its ongoing success is that "unethical"? If you are giving a project or take a course at school that requires your input but you are not really vested in it - is that "unethical". You see, I think it is a fine line. In the end the ethical dilemma in the example you bring up rests with the individual making argument. However, I always strive to understand the positive and negative of everything and therefore am willing to try on all hats!! Let me see if I understand you correctly – you are saying that if I talk about a subject in the positive sense that I am not really that interested in I am being unethical? If that is what you mean then I will have to disagree. I will passionately argue about a topic that a) I may never have any interest in again beyond the current discussion b) I will argue a point of view that I may not necessarily agree with but feel it is appropriate to argue just for the sake of giving a counter argument.

However, I do think you raise an interesting point and I think it is something that I struggle with in all my endevours. Not because of my ethics concerning anyone else. But, because of my ethics concerning myself. If you work for a company that you doin’t necessarily like but you contribute to its ongoing success is that “unethical”? If you are giving a project or take a course at school that requires your input but you are not really vested in it – is that “unethical”. You see, I think it is a fine line. In the end the ethical dilemma in the example you bring up rests with the individual making argument.
However, I always strive to understand the positive and negative of everything and therefore am willing to try on all hats!!

]]> By: dsevilla http://marketingconversation.com/2007/07/28/blogger-marketing/comment-page-1/#comment-581 dsevilla Sun, 29 Jul 2007 22:31:51 +0000 http://marketingconversation.com/2007/07/28/blogger-marketing/#comment-581 You say, "Being paid, or paying others to comment or post on your blog only becomes unethical when deception is used to generate positive conversation or response to your blog." Is it not also unethical when using deception to promote a positive conversation or response to something that you may not be genuinely interested in? You say, “Being paid, or paying others to comment or post on your blog only becomes unethical when deception is used to generate positive conversation or response to your blog.” Is it not also unethical when using deception to promote a positive conversation or response to something that you may not be genuinely interested in?

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