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	<title>Comments on: Mr.Mackey, Whole Foods and an Alter-Ego</title>
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	<link>http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/</link>
	<description>Digital PR and Social Media Marketing by Abraham Harrison LLC</description>
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		<title>By: &#187; Various Marketing Conversation Top 20 Lists - Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC</title>
		<link>http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/comment-page-1/#comment-2228</link>
		<dc:creator>&#187; Various Marketing Conversation Top 20 Lists - Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC Marketing Conversation - New Marketing and Social Media by Abraham Harrison LLC</dc:creator>
		<pubDate>Tue, 04 Mar 2008 10:45:19 +0000</pubDate>
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		<description>[...] Mr.Mackey, Whole Foods and an Alter-Ego  (5 out of 5) [...]</description>
		<content:encoded><![CDATA[<p>[...] Mr.Mackey, Whole Foods and an Alter-Ego  (5 out of 5) [...]</p>
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		<title>By: Abraham Harrison</title>
		<link>http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/comment-page-1/#comment-538</link>
		<dc:creator>Abraham Harrison</dc:creator>
		<pubDate>Mon, 23 Jul 2007 14:45:27 +0000</pubDate>
		<guid isPermaLink="false">http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/#comment-538</guid>
		<description>When you run a publicly-listed company, the laws are very stringent. Insider trading is merely &quot;talking about stuff to your mates.&quot;  The laws on &quot;fair market&quot; and &quot;market manipulation&quot; are very lenient when you have a private firm but are very exact when you are public, triply so when you are the CEO and quadrupally so when you are talking smack about the company you want to take over and your comments could in fact drive down your out-of-pocket cost of acquisition. The entire thing has nothing to do with &quot;proof&quot; because the market doesn&#039;t work on proof so much as it works based on the behavior of horses: are they spooked or not and if they&#039;re spooked, will they stampede?  I guess in this case, &quot;the behavior of bears and bulls&quot; is more apt.</description>
		<content:encoded><![CDATA[<p>When you run a publicly-listed company, the laws are very stringent. Insider trading is merely &#8220;talking about stuff to your mates.&#8221;  The laws on &#8220;fair market&#8221; and &#8220;market manipulation&#8221; are very lenient when you have a private firm but are very exact when you are public, triply so when you are the CEO and quadrupally so when you are talking smack about the company you want to take over and your comments could in fact drive down your out-of-pocket cost of acquisition. The entire thing has nothing to do with &#8220;proof&#8221; because the market doesn&#8217;t work on proof so much as it works based on the behavior of horses: are they spooked or not and if they&#8217;re spooked, will they stampede?  I guess in this case, &#8220;the behavior of bears and bulls&#8221; is more apt.</p>
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		<title>By: dsevilla</title>
		<link>http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/comment-page-1/#comment-537</link>
		<dc:creator>dsevilla</dc:creator>
		<pubDate>Mon, 23 Jul 2007 13:38:05 +0000</pubDate>
		<guid isPermaLink="false">http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/#comment-537</guid>
		<description>I agree that there would definitely be real ramifications in the market, but how do you measure those in terms of a case against Mackey?  That&#039;s the way I think he&#039;s going to manage to get out unscathed... perhaps.</description>
		<content:encoded><![CDATA[<p>I agree that there would definitely be real ramifications in the market, but how do you measure those in terms of a case against Mackey?  That&#8217;s the way I think he&#8217;s going to manage to get out unscathed&#8230; perhaps.</p>
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		<title>By: Marketing Conversation &#187; The Yahoo! Finance Groups Effect is Real - New Marketing and New Media by Abraham Harrison LLC</title>
		<link>http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/comment-page-1/#comment-534</link>
		<dc:creator>Marketing Conversation &#187; The Yahoo! Finance Groups Effect is Real - New Marketing and New Media by Abraham Harrison LLC</dc:creator>
		<pubDate>Sat, 21 Jul 2007 12:30:41 +0000</pubDate>
		<guid isPermaLink="false">http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/#comment-534</guid>
		<description>[...] Comments Abraham Harrison on Mr.Mackey, Whole Foods and an Alter-EgoChris Abraham on Fake Gene Munster Got a PosseBubbler on Fake Gene Munster Got a PosseRick Hamdon on [...]</description>
		<content:encoded><![CDATA[<p>[...] Comments Abraham Harrison on Mr.Mackey, Whole Foods and an Alter-EgoChris Abraham on Fake Gene Munster Got a PosseBubbler on Fake Gene Munster Got a PosseRick Hamdon on [...]</p>
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		<title>By: Abraham Harrison</title>
		<link>http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/comment-page-1/#comment-533</link>
		<dc:creator>Abraham Harrison</dc:creator>
		<pubDate>Sat, 21 Jul 2007 12:21:49 +0000</pubDate>
		<guid isPermaLink="false">http://marketingconversation.com/2007/07/21/mrmackey-whole-foods-and-an-alter-ego/#comment-533</guid>
		<description>For those of you who underestimate the power of what Mackey did in those boards, I just spoke to my college chum and fraternity brother (Phi Kappa Psi), David, and he told me that as a young analyst, there were legions who scrutinize the Yahoo groups and boards very carefully, looking for market indicators.  He told me that he kept track and could see these little, small, conversations either precede changes in the stock market or catalyze the selling off or buying of stocks.  There is a high concentration of influencers in these spaces and while &quot;having fun&quot; is fine and good, the ramifications are real, especially if &quot;his identity was not as well hidden as he may have hoped&quot; because that means that he was in fact revealing insider info to those people who are running Wall Street. Seriously!</description>
		<content:encoded><![CDATA[<p>For those of you who underestimate the power of what Mackey did in those boards, I just spoke to my college chum and fraternity brother (Phi Kappa Psi), David, and he told me that as a young analyst, there were legions who scrutinize the Yahoo groups and boards very carefully, looking for market indicators.  He told me that he kept track and could see these little, small, conversations either precede changes in the stock market or catalyze the selling off or buying of stocks.  There is a high concentration of influencers in these spaces and while &#8220;having fun&#8221; is fine and good, the ramifications are real, especially if &#8220;his identity was not as well hidden as he may have hoped&#8221; because that means that he was in fact revealing insider info to those people who are running Wall Street. Seriously!</p>
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